All subscribers to Blue Dasher can now set their own landing pages (first image of the property seen when searching a listing) for all listings as well as save any image from the Blue Dasher database as a JPEG to be used for marketing and promotional purposes.

To set your own Landing Page image:

Go to the "Manage Subscription" link and then to the "Properties" tab. This will detail and show all of your listings. Next to the "Advertise" column you will now see a "Landing Page" option icon. By clicking here it will allow you to set the landing page without having to advertise the property.

To save any image as a JPEG:

When looking at the dashboard of the Blue Dasher car, you now will see a camera icon on the right side. By clicking here you can save the image that is currently displayed to your hard drive.

The rapid retrieval of real-time real estate data

Success in the ever-changing world of real estate demands that you rapidly retrieve real-time information. To get the data you need, when you need it, iMapp's brand new Desktop Gadget gathers tax information and MLS data and sends it directly to your desktop—without having to open your Internet browser.

This Desktop Gadget is compatible with PCs and Macs with the following applications: Windows Vista Sidebar Gadget, Google Desktop Gadget, Yahoo! Widget, Mac OS/X Dashboard Widget.

To install, click on the "Add Gadget" button within the header section while you are logged into iMapp.

Once installed, the Desktop Gadget allows a simple search of iMapp tax and MLS data. Searchable tax criteria include Owner's Name, Property Address and Parcel ID. MLS search options include Listing Number and Property Address.

Refer One, Get One Month Free

Saving money on your virtual tours with RealBiz360 has just gotten better. Not only can you save hundreds of dollars by switching to RealBiz360 from a virtual tour competitor, you can actually receive free service.

Here's how! For each agent you refer to RealBiz360 that signs up for unlimited virtual tours for just $5 per month, you will receive one month free. There's no limit to the number of agents you can refer to RealBiz360. Refer one, get one… refer three, get three… refer 12 and get a whole year free! Your referrals are saved in your account as credits, which will be redeemed automatically during each billing.

In addition to having access to creating an unlimited number of virtual tours, your $5 per month subscription allows you to create stunning panoramas, animated slideshows, flyers, postcards and dynamic reports. The photos can be created with a regular digital camera—no special equipment needed. You can also publish your virtual tours to social media sites like Facebook and YouTube.

Looking to list a pre-construction home? If you have a permit or a full set of engineered plans, then go for it. For more information, please refer to the pre-construction rule below:

Article 4.1-1E: Pre-Construction Homes

Pre-construction homes may be listed under the Residential property type if a permit and/or a full set of engineered plans exists at the time the listing is entered into the MLS.  The list price must include both the residential structure and the lot. Disclosure of the "construction start date" and "projected completion date" is mandatory in the Public or Additional Remarks. Documents validating the permit or plans must be provided to the MFRMLS within two (2) business days of the request.

We've recently wrapped up our first mini-tech fair, dubbed "My Florida Showcase." Considered a huge success, we met with hundreds of members in Orlando, Port Charlotte, Sarasota and Tampa. Our trainers, joined by representatives from Blue Dasher, iMapp, MarketLinx and RealBiz360, gave hands-on demonstrations of all of our productivity and marketing products—including our new commercial website, My Florida Commercial Real Estate.

In all, about a dozen different products were demonstrated. If you would like to receive more information on some of our products and services, please check out the products in the member benefits section of MFRMLS.com or click on one of the product links below:

The Showcase was packaged with MFR's new broker forum series "The Inside View."  Each two-hour session focused on upcoming changes, current policies and garnered valuable broker feedback.

Stay tuned for future "Inside View" broker forums and "My Florida Showcase" mini-tech fairs.