With the MFRMLS implementation of Down Payment Resource (DPR), you now have the option of adding Down Payment Resource to your IDX sites by making a slight modification to your website.

Once this is done, the DPR icon and link will begin appearing on all properties that qualify for down payment assistance.

When Buyers click on the DPR link, they are taken to the Down Payment Resource website where they answer a few eligibility questions. After they have answered this questionnaire, buyers are told how many properties they qualify for and are given the option of sending you a message to assist them in search.

Once they have sent you a contact message, you will have detailed information regarding the property they were looking at, as well as the type of assistance they qualify for, thus, giving you a very strong lead.

You can also use the down payment marketing tools on your website and email signature to make clients aware of this powerful resource you have available for them.

Helpful Files

IDX Setup Guide

Select the icon below to download the high resolution Down Payment Resource image your webmaster can use to incorporate DPR on your IDX site.

Tutorial

Click here to view a brief tutorial on how Down Payment Resource works on your IDX site.