Dig into the topic of content marketing this month with us, the MFR marketing folks. We’re sharing tips, tools and ideas — join us at the virtual roundtable!
Feeling overwhelmed with planning your brand marketing strategy? You’re not alone. The amount and variety of options to support marketing plans these days are fantastic, but sifting through all of it can be daunting.
We’ve done a lot of research about what’s trending for 2015. We’ve also looked back at 2014 and identified our favorite tools to share with you.
Here’s what we know for sure: content marketing is still king in 2015.
(Stat source: WebDAM®)
You may already be creating custom content marketing, but for those new to it, simply defined it is:
Sharing your connections, expertise and experiences with people who ultimately trust you enough to handle their business.
What’s driving content marketing success now?
• Documented strategies/plans
• Genuine storytelling
• Captivating visuals
• How does this look on a mobile device?
• Social media
Throughout this month, we’ll share a variety of useful content marketing stuff on our social media channels to support your marketing success, so be sure to click and scroll often.
Get started with this bundle of helpfulness that includes our free tool picks and an excellent article about how vital local content strategy is for your marketing.
—The MFR Marketing Team